Founded in 1999, is a leading online provider of trustworthy product and buying information. operates an online portal that helps consumers find bargains and low prices on consumer technology products. The site is well known for its comprehensive coverage of Dell Coupons, HP Coupons and Borders Coupons.

In November 2006, launched, a comparison shopping and bargain notification destination that focuses on non-technology consumer products. These websites attract over 1 million unique visitors and generate 8 million page views per month. has been recognized by Forbes and SmartMoney and has received a number of notable awards such as the 2006 PC Magazine Top 101 Websites, Linkshare Titanium Award and Linkshare Best Online Merchandising Campaign.

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